Panic within the Creative Industry

Client

Client

Wilson School of Design

Wilson School of Design

Category

Category

Motion/Video Essay

Motion/Video Essay

Role

Role

Design, Direction, Research

Design, Direction, Research

Year

Year

2025

2025

As a graduating designer, the question I kept getting asked was some version of, "What does AI mean for you?"

Rather than let the anxiety sit, I made something out of it. Panic within the Creative Industry is a video essay that digs into AI's growing role in the creative field: what it actually threatens, what it doesn't, and how designers can orient themselves in the middle of it. It's equal parts research and honest reflection — made for other designers feeling the same pressure, and for myself.

Watch the full video essay →

Panic within the Creative Industry

Client

Wilson School of Design

Category

Motion/Video Essay

Role

Design, Direction, Research

Year

2025

As a graduating designer, the question I kept getting asked was some version of, "What does AI mean for you?"

Rather than let the anxiety sit, I made something out of it. Panic within the Creative Industry is a video essay that digs into AI's growing role in the creative field: what it actually threatens, what it doesn't, and how designers can orient themselves in the middle of it. It's equal parts research and honest reflection — made for other designers feeling the same pressure, and for myself.

Watch the full video essay →